How to Use the 2023 Color of the Year “Viva Magenta” in your Empire East home

News
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24 January 2023
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Pantone describes Viva Magenta as “a new animated red that revels in pure joy, encouraging experimentation and self-expression without restraint, an electrifying, and a boundaryless shade that manifests as a stand-out statement.” The vibrant hue projects an encouraging mood at the start of the year. This color expands horizons in interior design and opens many doors for you to liven up your sweet home. 

Turn your Empire East home into the “Magentaverse” by looking at some of our suggestions! 

Let the color set the mood!

Viva Magenta is an eye-catching color that adds a classy flair to your living space. Swap your plain curtains for Magenta or any color associated with it., you can also apply this to other parts of your home. Change a few bedsheets and sofa covers with magenta-colored ones, which will liven up your home. Since Viva Magenta is a descendant of the red family, its warm tone can give a cozy vibe, but it can also be associated with productivity, self-expression, and optimism. You can utilize this depending on the mood you want to project to your home. 


You can bring specific artwork with bright colors associated with Magenta to your office to encourage productivity. In the bedroom, you can utilize cool colors associated with Magenta to accentuate the relaxing effect and make your bedroom coziest! The color is adaptable with different combinations, but if you want to stay loyal to this year’s color, you can work it out with its various shades. What matters most is that you feel the empowering energy that Viva Magenta gives off this year.

Add Viva Magenta to that Green thumb!

Good news for our beloved Plantitas and Plantitos out there! You can get in touch with the Magentaverse by adding pink and magenta-colored succulents and plants to spice up your indoor garden. According to an article by Dylan Munoz, flowers like Tulips and orchids can give a little flair to your houseplant collection. They are primarily found in shades of pink, so it's easy to start your magenta-gardening journey with them. 

Another plant to consider for your indoor garden is the fittonia albivenis, also known as the nerve plant. It is a robust plant that is low maintenance, so if you need a plant that’s relatively easy to grow but would look great with your Empire East home, you can add it to your list. 

Make a statement!

Since Viva Magenta is a bold color, any piece of art or furniture would be a great statement piece for your home! You can start with a good art piece to grab the attention of your visitors. Viva Magenta is also said to promote self-expression. Choosing an art piece that resonates with your personality is a great way to spice up your home without exerting too much effort.

But if art is not your forte, you can go with functional items such as rugs and chairs.  Some appliances come in a shade of Magenta or different shades of it, so it's on point to have them if you’re planning to kickstart the “Magentification” of your home. You can start with your kitchen by adding Magenta pans, pots, dishes, or maybe even the coffee maker. It might not seem like much, but it’ll undoubtedly be a topic of conversation among friends and family.

“Viva Magenta is brave and fearless, and a pulsating color whose exuberance promotes a joyous and optimistic celebration, writing a new narrative." – Pantone Color Institute

Make this year an opportunity to discover and make your home a place where you can find comfort and excitement. So let self-expression take over, and experiment with what you can do to make your Empire East home a part of the Magentaverse.

Looking for the best place to express yourself and create new narratives? 

Follow Empire East’s social media pages and find what kind of home will suit you!

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